Archive Author: hearsay

SA digital marketing skills, tech lagging

When it comes to digital marketing, South Africa is not where it should be. And according to Johan Walters, managing consultant at DQ&A, the issue comes down to a lack of […]

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The best digital marketing stats we’ve seen this week

We’ve got news about sustainability, digital ad spend, social media usage, and lots more in this week’s roundup. That not enough to satisfy you? Head on over to the Internet Statistics […]

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How Does Digital Marketing Impact The Consumer Decision Making Process?

At one time, there was a fairly universal business model which applied to virtually every company. The customer would become aware of their product through a printed advert or billboard. […]

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How Entrepreneurs Can Use AI to Perform Better in Digital Marketing

Artificial intelligence (AI) is undoubtedly mankind’s most astonishing creation to date. With its growing presence, its applications have permeated into every aspect of society, commerce, and even governance. From the […]

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The best digital marketing stats we’ve seen this week

We’ve got a cracking round-up of stats to see you well into the Easter weekend. It includes news about social shopping, marketing budgets, news consumption, and more. Don’t forget to […]

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